Eight to twelve weeks · After the sprint
Entry Execution Support
Building the motion the sprint designed, alongside your team.
A plan your team has no bandwidth to build is a plan that doesn't happen. This is for companies who want version one constructed with them rather than handed over.
How it runs
The work, week by week.
Phase 1
Build
Messaging assets, sequences, sales collateral and the qualification framework — built to the positioning the sprint established.
Phase 2
Test
First outbound waves and first calls, with us in the room. What the market says back, and what changes as a result.
Phase 3
Hand over
Documented, working, and owned by your team — including what to look for in the first in-market hire.
What you get
Everything below, and what each one actually is.
Complete messaging and sales asset set
Deck, one-pager, objection handling and website copy for the target market, all consistent with the positioning from the sprint.
Tested outbound sequences
Not just written — sent, measured, and iterated on real replies before they're handed to you.
Qualification framework
The questions your team asks to separate real opportunities from polite interest in that market specifically.
Weekly working sessions
With whoever will own the motion after we leave. This is how the capability transfers rather than evaporating.
Hiring brief for the first in-market hire
What the role actually needs to be, what to screen for, and what a good first ninety days looks like.
Fit
Being explicit about this saves us both a call.
This is for you if
- Completed the sprint, or arrive with equivalent evidence
- Have someone who will own the motion afterwards
- Want to build capability, not outsource it permanently
This isn't for you if
- Want campaigns run for you indefinitely
- No internal owner identified
Investment
Scoped to the market and the motion.
Priced per engagement, because the work varies considerably with how many channels you're standing up and how much already exists. Scoped once the sprint has defined what's actually being built.
We design the motion and build version one. Your team runs it. That boundary is deliberate — the alternative is a dependency that serves neither side.
Questions
Only with equivalent evidence — real in-market buyer research, not assumptions. Otherwise we'd be executing well against an unverified strategy, which is the expensive kind of mistake.
Also available
Four weeks
Market Entry Sprint
Which market to enter, who actually buys there, and a go-to-market motion your team can run.
One week
Market Readiness Assessment
A written verdict on whether expansion is your next move — or whether it isn't yet.
Monthly
Expansion Advisory
Ongoing counsel through the first year in a new market.
Twenty minutes, no pitch.
Tell us where you are and what's forcing the timing. We'll tell you honestly whether this is the right piece of work — and whether we're the right people for it.
Book a discovery call